I adopted the habit of tracking daily expenses because the cost of living in Australia is high and I don’t want to over consume. To make that process more enjoyable, I selected the playful style to design and chose capybara as the visual symbol to represent a relaxed attitude and a sense of universal wisdom about personal finance and bring this spirit to all potential users.
I recreated some classic capy memes across different pages to motivate users to engage with the apps and discover all of them.